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SOCIAL MEDIA
$100,000 Pyramid
TikTok
To reach a younger and more tech-savvy audience, ABC turned to Andy Haskins to create a TikTok campaign with a simple message:
$100,000 Pyramid isn't just a gameshow... it's a comedy.
The campaign aired on TikTok and Instagram for months.
Shark Tank
Instagram
ABC partnered with Andy Haskins to
help Shark Tank reach a new audience with this "Shark Tank"/"Shark Week on Discovery" crossover.
The total viewership for ABC's program increased for that week.
The Jim Henson Company
Facebook
The Jim Henson Company turned
to their reliable producing partner, Andy Haskins, to create a series of make-up tutorials promoting the launch of the new Netflix series, "The Dark Crystal."
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